Tuesday April 22, 2014 0 commentsBOULDER - Gnip, a social data provider based in Boulder, has been acquired by Twitter, the two companies confirmed in blog posts.
"Gnip is one of the world's largest and most trusted providers of social data," said CEO Chris Moody in a company blog posted April 15. "We partnered with Twitter four years ago to make it easier for organizations to realize the benefits of analyzing data across every public Tweet.
"Today, I'm pleased to announce that Twitter has agreed to acquire Gnip. Combining forces with Twitter allows us to go much faster and much deeper. We'll be able to support a broader set of use cases across a diverse set of users including brands, universities, agencies and developers big and small.
"Joining Twitter also provides us access to resources and infrastructure to scale to the next level and offer new products and solutions."
A blog post on Twitter the same day by Jana Messerschmidt, VP of global business development, said the company - which went public in 2013 and has a market capitalization of more than $25 billion - was looking forward to adding Gnip to its "Flock."
"We want to make our data even more accessible, and the best way to do that is to work directly with our customers to get a better understanding of their needs. To that end, we have agreed to acquire Gnip, a leading provider of social data and a longstanding Twitter data partner.
"As Twitter has grown into a platform that delivers more than 500 million Tweets per day, Gnip has played a crucial role in collecting and digesting our public data and delivering the most essential Tweets to partners.
"We believe Gnip has only begun to scratch the surface. Together, we plan to offer more sophisticated data sets and better data enrichments so that even more developers and businesses big and small around the world can drive innovation using the unique content that is shared on Twitter."
Terms of the acquisition have not been disclosed.
In February, Fast Company magazine named Gnip a "Top 10 Most Innovative Company in Big Data."