Friday January 11, 2013 0 comments
BOULDER - BlogFrog, a leader in influencer marketing technology, reported 2012 was a "breakout year" with a doubling of revenues and employees, venture funding, opening of a NYC office and the national launch of its Influencer Marketing platform.
BlogFrog said highlights of the year included securing $3.2 million in venture funding, opening an office in New York City and doubling its staff, revenue and the number of influencers in its network.
The company also added key new members to its executive team and received industry recognition for its customer successes and technical innovation.
"During the past year, BlogFrog made significant strides in all aspects of its business and, with the influencer marketing industry segment in rapid growth mode, 2013 looks even more promising," said Rustin Banks, BlogFrog's co-founder and CEO.
"Brands, including the largest social networks, realize that authentic and meaningful content that results in earned media is the most effective way to engage with consumers."
"BlogFrog had a breakout year in 2012 and we are incredibly excited to build on this strong momentum and to roll out new, innovative offerings during the coming year," said Holly Hamann, BlogFrog co-founder and CMO.
"As the social marketing industry continues to evolve and mature, BlogFrog will continue to work with customers and partners to develop best practices that result in new levels of engagement and results across the board."
For more information, visit www.theblogfrog.com.