RoundPegg announces $2.8M fundraising round to beef up sales and marketing efforts

By: InnovatioNews Tuesday November 26, 2013 0 comments Tags: Boulder, EngagePegg, Point B Capital, RoundPegg, Tim Wolters

BOULDER - RoundPegg, a culture management company that helps organizations tackle culture change, align sub-cultures and proactively integrate acquired companies, announced it has raised $2.8 million in its latest fundraising round.

The funds came from Access Venture Partners, Point B Capital and Dundee Venture Capital, RoundPegg said.

The latest round of investment follows the release of RoundPegg's innovative culture management solution, EngagePegg, earlier this year. The product provides continual measurement of employees' engagement levels, enabling companies to resolve any issues before it is too late.

RoundPegg said it is focusing on expanding its sales and marketing teams to address market demand for culture alignment solutions.

"Companies are placing more emphasis on the asset that their corporate culture represents, not only in attracting top talent but also driving workforce performance and employee retention," said Tim Wolters, RoundPegg CEO.

"RoundPegg remains committed to leading the industry in the development of groundbreaking solutions that enable organizations to better understand and manage their unique cultures as well as fully leverage its advantages.

"This oversubscribed (funding) round validates the strength of our solutions and our potential to bring further innovation to this burgeoning category through growth capital."