Monday September 30, 2019 0 comments
DENVER -- TrackVia announced the addition of two new executive hires leading sales and marketing.
Jason Murante is the new executive VP of sales and Charles Var is the new executive VP of marketing.
TrackVia said Murante is an accomplished fintech enterprise software solution sales leader, client advocate and trusted advisor with over 25 years of experience helping organizations streamline critical finance, treasury and accounting workflows.
Var returns to TrackVia to lead brand and growth marketing as the company aims to double in size over the next year. Var previously served as CMO for another Denver-area software company.
The addition of Var and Murante comes at a time when TrackVia said it is set to capitalize on the $22 billion low-code market and its recognized leadership by Forrester and Gartner.
These growth hires also come on the heels of Primus Capital’s strategic investment in TrackVia in April of this year, the company said.
“I am thrilled to welcome Var and Murante aboard the TrackVia team,” said Pete Khanna, TrackVia CEO.
“I am confident Var and Murante will play key roles in expanding our go-to-market strategy to help gain more market share and support our existing customers.”
TrackVia said low-code platforms are exploding across mid-size and enterprise companies because the need for business applications are outpacing the people available to build them.
TrackVia said its continued rise as a preferred platform for low-code applications allows it to accelerate investment in its sales and marketing efforts to support the company’s expanding product offering and customer reach within the market.