The 5 forgotten fundamentals

By: Kris Boesch Tuesday September 15, 2015 0 comments Tags: Kris Boesch


Yesterday a Syrian migrant, a college student studying electrical inter-telecommunication engineering before she left Syria, was asked by a reporter, “What do you look for in a home?”Kris_Boesch_Blog_Photo_2

“Anyplace. I want to be safe, I want to be happy, I want to work, to have a future, to have a dream.”  (BBC, “Hungary to Germany by Train,” Sept. 14, 2015)

In this one sentence, this woman matched Maslow’s hierarchy of needs. Though she did put them in a bit of a different order – perhaps a reflection of her youth. 

I’m clear work is not home. And I’m clear work cannot be relied on to fill all of our needs – physiological, safety, love and belonging, esteem and self-actualization. 

And yet, work is a large portion of our life experience and expenditure. And it is in those workplaces, where those needs are most met, we are most likely to stay and gladly give our blood, sweat and tears.

Beyond a paycheck, beyond supporting the physiological needs for food and shelter, how does your organization support these needs?

Do the individuals on your team feel:

  • They can provide for themselves?
  • They’re safe?
  • They’re working in a context that allows for (or fosters) happiness?
  • Part of a work community where they can contribute in way that feels meaningful, and feel valued and appreciated as a result?
  • Your organization supports their future?*
  • Their employment with your organization ultimately (directly or indirectly) supports their dreams and what they’re up to in the world?

If you don’t know, go ask them.

P.S. – In less than a month, registration closes for both our Character & Competency Leadership Development Program & Management Training. These are both excellent, affordable opportunities to support the future and development of new managers and/or potential leadership on your team.Choose_People_logoUSE

For more details, go to

P.S.S. - Great Resource: Chip Conley’s book Peak talks about the role of Maslow’s hierarchy in his success with Joie de Vivre hotels – as applied to employees, customers and investors.

Kris Boesch

About the Author: Kris Boesch

Kris Boesch is CEO and founder of Choose People, a company that transforms company cultures, increases employee happiness and boosts the bottom-line. The Choose People 360° Culture Audit is based on over 1,000 hours of research Boesch conducted with a team of doctoral students in the Industrial Organizational Psychology Department at Colorado State University.  Prior to Choose People, Boesch was the CEO of Exodus Moving & Storage.  Under her leadership, Exodus became the largest mover in Northern Colorado with a turnover rate nearly 40% less than the industry average and a bottom line twice that same average.