Friday November 17, 2017 0 comments
FORT COLLINS -- Colorado-based toy company Sprig -- sold to Wham-O in 2010 -- has been purchased and is being brought back to the U.S. to resume toy production, the company announced.
Sprig said its toys are coming back to market with a new, eco-friendly bioplastic line made from sugar cane and corn cobs.
As Sprig returns, company officials said they are launching a Kickstarter campaign to help fund toy production.
One year after selling Sprig, toymakers David Bowen and Chris Clemmer founded BeginAgain Toys to continue bringing their visions of unplugged play to children everywhere, successfully producing award-winning toys for seven years.
Bowen and Clemmer said each Sprig toy will be sustainable, moving away from oil-based plastics with bioplastic.
“A construction playset was the best way to kick off our crowdfunding campaign,” said Bowen.
“It supports the real-life storyline of Sprig building itself back up with the help of everyone, including the little ones.”
The first toys to launch will be two Farm Adventure trucks, a dump truck and a loader tractor, with Sprig Adventure Guides to go along with them.
The Sprig Adventure Guides are designed with simple features to let a kid’s imagination fill in the blanks, literally. They can draw on the face and choose the gender and emotions for their character.
The adventure guides are just like everyday people with a variety of skin tones naturally created through the production process.
“Play is the work of the child, and it’s our job to provide the right tools for that,” said Clemmer.
“To give kids the tools to use their full imagination and write their own stories, these toys are battery-free, gender neutral and represent everyday life.”
The goal of the Kickstarter campaign is to raise awareness of Sprig’s latest line of bioplastic toys while donating toys to children in need this holiday season, the company said.
For more information on the Sprig story, visit www.beginagaintoys.com.